How much does it cost to take wedding photos? The latest market analysis in 2023
Getting married is a major event in life, and taking wedding photos is a must-have for every couple. As consumption upgrades and demand for personalization increases, the price range of wedding photos is becoming more and more diverse. This article will analyze the latest price trends for wedding photos in 2023 based on hot topics and industry data on the Internet in the past 10 days.
1. Factors affecting the price of wedding photos

The price of wedding photos is affected by many factors, including: shooting location, number of sets of clothing, number of refined photos, photographer level, album material, etc. The following is the specific impact of each factor on price:
| Influencing factors | price range | illustrate |
|---|---|---|
| shooting location | 2000-20000 yuan | Local photography is the cheapest, while travel photography is more expensive |
| Number of clothing sets | 500-3000 yuan/set | For each additional set of clothing, the price will increase accordingly |
| Number of photos refined | 50-200 yuan/piece | Any portion beyond the package will be charged per ticket |
| Photographer level | 1,000-10,000 yuan price difference | Chief photographers are more expensive than regular photographers |
| Album material | 500-5000 yuan price difference | There is a big price difference between ordinary photo albums and high-end photo albums |
2. Mainstream price range of wedding photos in 2023
According to the latest market research, the current mainstream price range for wedding photos is as follows:
| Package type | price range | Contains content | Suitable for the crowd |
|---|---|---|---|
| Basic package | 3000-6000 yuan | 2 sets of costumes, 30 refined photos, 1 photo album | Newcomers on a limited budget |
| Standard package | 6000-10000 yuan | 3-4 sets of costumes, 50 edited photos, 2 photo albums | Most newcomers choose |
| High-end package | 10,000-20,000 yuan | More than 5 sets of costumes, 80 refined photos, 3 photo albums | Newcomers who pursue quality |
| travel photography | 15,000-50,000 yuan | Air tickets and accommodation included, 3-5 days of shooting | Newcomers who like travel photography |
3. Price comparison of wedding photos in popular cities
Differences in consumption levels and photo studio costs in different cities lead to significant differences in the prices of wedding photos. Here is a comparison of average prices in several popular cities:
| City | Basic package | Standard package | High-end package |
|---|---|---|---|
| Beijing | 4500-8000 yuan | 8000-15000 yuan | 15,000-30,000 yuan |
| Shanghai | 5000-8500 yuan | 8500-16000 yuan | 16,000-35,000 yuan |
| Guangzhou | 4000-7000 yuan | 7000-12000 yuan | 12,000-25,000 yuan |
| Chengdu | 3500-6500 yuan | 6500-10000 yuan | 10,000-20,000 yuan |
| Hangzhou | 3800-6800 yuan | 6800-11000 yuan | 11,000-22,000 yuan |
4. Tips to save budget for wedding photos
1.Avoid peak season: May to October is the peak season for wedding photography, and prices are usually 20%-30% higher than in the off-season.
2.Attend wedding expo: Wedding expos are held regularly in major cities, and photo studios usually launch special discount packages.
3.Group purchase discount: Many platforms provide wedding photo group purchasing services, and the price is 10%-20% cheaper than direct consultation in stores.
4.Simplified package content: You can appropriately reduce the number of clothing sets and finishing pieces, and purchase more later as needed.
5.Choose a studio: Compared with large chain photo studios, studios are usually more cost-effective.
5. Popular trends in wedding photos in 2023
1.outdoor natural wind: More and more couples choose to shoot in natural environments to present more realistic emotions.
2.documentary style: Capturing moments of natural interaction is more popular than traditional posed shots.
3.Micro film shooting: In addition to still photos, dynamic image recording has also become a new trend.
4.Personalized customization: Newcomers pay more attention to incorporating personal elements and stories rather than cookie-cutter templates.
5.Environmental protection concept: Some newcomers are beginning to choose electronic photo albums to reduce the production of physical photo albums.
Conclusion
The price of wedding photos ranges from a few thousand yuan to tens of thousands of yuan. Newcomers should choose a suitable package based on their budget and needs. It is recommended to book 3-6 months in advance to enjoy the early bird discount and have enough time to prepare. The most important thing is, don’t be kidnapped by the price. The best wedding photos are those that meet your expectations.
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